My Sweets, 2007

“I buy Twix extra because it’s only 10p more expensive than the regular one. I finish it in one go, and feel guilty for the rest of the day”. Bargain food persuades people by playing with the value of money, which has brought a lot of problems to society: over nutrition, eating disorders, obesity, illness, guilt, wasting food, wasting resources, over production. Can design make people buy food that offers LESS?

www.tithi.info

Nowhere/Now/Here
9
Oct
2008
27
Apr
2009

Investigating new lines of enquiry in contemporary design

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